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This web site had the following in the site, "10 Years of Celebrating the Culture of Luxury." We noticed that the web site stated " Founded by fashion photographer Reggie Ansah in 2007, Luxure is a quarterly lifestyle magazine born out of the ambition to showcase the whos who of luxury brands to a high echelon of readers." It also said " Luxure recognises and celebrates those individuals who demonstrate the utmost commitment to their passions, whether that be through their personal artistry, innovation or influence over the luxury landscape." The header had Luxure as the highest ranking optimized keyword. It is followed by luxury, magazine, and fashion which isn't as ranked as highly as Luxure. The next words luxuremagazine.com uses is beauty. Jewellery was included and could not be understood by web engines.